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Planning a Book Launch Party to Optimize for Values, Marketing, and Income
Aligning with your values, maximizing exposure, and getting the most bang for your buck
7 min readMar 17, 2025
If you’ve been reading my articles for awhile, you’ll know things like:
- An important pillar of author business success is customizing your sales and marketing approaches to fit your life, your values, what matters to you.
2. All your author business and book marketing should be doing at least three jobs.
3. Expect to get paid; have a plan for profit.